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Senior Brand Manager

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At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.

Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

Your Tasks

  • Long term growth of Beiersdorf Middle East through the continuous development of the brand portfolio in line with the overall company strategy and roadmap. Define and achieve specific net sales and market share objectives through the input/development and execution of the annual marketing plan.
  • Identify market challenges, opportunities and right focus in terms of Consumer Marketing Objectives
  • Input into the brand portfolio development and partner with the Global marketing Team
  • Develop a strong local pipeline to deliver on Business Objectives set by the Marketing Manager
  • Build in depth understanding of local consumers and shoppers to input into Consumer market strategy
  • Contribution toward development of annual Consumer Marketing Plan and gain approval for Strategy with the Marketing Manager Communication Development
  • Lead the adaption of global and regional communication assets for key innovations in the Consumer Marketing Space

Your Profile

  • Min 5 years brand management experience in FMCG industry
  • Marketing skills including ATL BTL development, research briefing & analysis, market analysis, consumer insight development, measurement and tracking of initiatives, claims, product & packaging development, concept development
  • Excellent communication skills to manage diverse relationships both locally an internationally.
  • Ability to identify patterns in data and develop action plans in response.
  • Ability to lead a project team.
  • Ability to help develop Brand Managers.
  • Strong presentation and communication skills, good influencing skills.
  • Strong bias for action.

Additional information

We embrace Diversity and Inclusion and are committed to providing equal opportunities to all of our applicants – regardless of race, gender, age, religion and beliefs, sexual orientation and gender identity, disability, cultural, ethnic or national origins. We would therefore kindly ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae, salary expectations, relevant references and certificates) and encourage you to upload your CV without a picture.

Please apply online until February 10, 2025.

Job Details

Contract Type:
Unlimited / Full-Time
Country / City:
United Arab Emirates / Dubai
Company:
Beiersdorf Middle East FZCO (Dubai)
Job ID:
17565
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