At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.
Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live a culture of inclusion, respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.
Your Tasks
Media Strategy
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Effectively collaborate with the Media Agency to craft Category TTL Media Strategies.
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Develop annual media channel strategies that align with marketing and brand objectives, performance targets, and integrated media frameworks.
Data Analytics & Reporting
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Analyse data from multiple sources to gauge content performance and make data-driven decisions to optimize media strategies.
Media Campaigns
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Develop and implement comprehensive marketing campaigns that utilize both digital and traditional media to maximize reach and impact, including planning, execution, and analysis of campaign effectiveness.
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Manage the local media plan, ensuring implementation and delivery of global media guidelines and local media performance KPIs.
Budget Management and Performance Tracking
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Manage timely TTL Media CE / Invoice / PO internal approvals and implementation plan sign-off aligned with approved TTL media strategies, ensuring local industry EBDs are consistently met.
Additional information
We embrace Diversity and Inclusion and are committed to providing equal opportunities to all of our applicants – regardless of race, gender, age, religion and beliefs, sexual orientation & gender identity, disability, cultural, ethnic or national origins. We would therefore kindly ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae with relevant references and certificates) and encourage you to upload your CV without a picture.
This position can also be filled in Job Sharing. If you have any questions, please have a look at our Jobsharing FAQs. For further information please ask Teniel Nelson. Your responsible recruiter is Boris Dutli. Please apply online via the Beiersdorf Intranet until the 11th of October, 2024.
